Featured photo by Adenir Figueiredo
Note: Dear readers: This guest post about wholesale plus-size clothing brands brings fresh insights and unique perspectives just for you.
Plus-size people often find it challenging to purchase stylish clothes that are also affordable. However, in recent years, Instagram has increasingly become a source of helpful information for purchasing wholesale plus-size clothing. This is because people on this social media platform have built a robust community capable of discovering brands that promote inclusivity and showcase body positivity. One way they have been able to do that is by identifying and promoting wholesale plus-size clothing brands that people have personal experience with, and that meet the criteria of look and low price for both retailers and customers.
Below is a list of the top plus-size clothing brands that are popular among Instagram plus-size users. These brands are often featured in reviews and hauls.
1. Eloquii
Eloquii ‘s trendy collections make it on of the favorite brands among Instagram plus-size influencers and fashion lovers. They cater exclusively to sizes 14 and up, and they are a great option for both casual outings and formal events. Eloquii has established itself as an essential brand for wholesale plus-size clothing, and anyone who wants to upgrade their wardrobe.
2. ASOS Curve
ASOS Curve is another very popular brand on Instagram because it offers a wide range of fashionable plus-size clothing for all occasions, from party dresses to everyday essentials. The brand is also popular for boutique owners sourcing wholesale plus-size clothing who want to ensure their customers can access the latest fashion trends at affordable prices.
3. Torrid
Torrid has long been a staple in the plus-size fashion industry way before the International and social media (the Torrid brand began its operations in 2021). Customers love the brand for its inclusive sizing and flattering silhouettes, and Instagram users frequently rave about their lingerie, jeans, and vibrant seasonal collections. Torrid also fosters a strong online community, encouraging customers to share their looks and celebrate their individuality. Undoubtedly, the brand has been able to showcase styles that resonate with its audience consistently making it a great choice for people and stores looking for wholesale plus-size clothing.
4. Fashion to Figure
Fashion to Figure is a brand that specializes in trendy plus-size clothing, more specifically bodycon dresses, matching sets, and statement outerwear. It might not be as well known as the others, but it is perfect for those who love bold and daring styles. Their affordable price points make them an excellent option for shoppers and boutique owners alike.
5. Shein Curve
Shein Curve is probably one of the first brand that became popular on Instagram, even before the plus-size community formed. The brand offers an extensive selection of affordable plus-size clothing and is well known for releasing new designs weekly and ensuring there’s always something fresh to explore. Many small businesses rely on Shein’s wholesale plus-size clothing options to stock their boutiques with trendy, budget-friendly pieces that customers love.
Why Plus-size People Love These Brands
These popular brands are committed to celebrating all body types and providing high-quality clothing that empowers plus-size customers, making them a great option for fashion enthusiasts and boutique owners looking to stock up on wholesale plus-size clothing. Additionally, many collaborate with influencers to showcase how their designs look on real people. This is key because it creates an inclusive community, making plus-size customers more likely to purchase certain brands.
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